ENG 3144 Business Initiatives

Introduction to the module

Business Initiatives is a fun way to learn about business while creating a virtual startup. Each class will begin with some specific language work (listening, vocabulary, role-plays), based on the different steps of the creation of a start-up (finding the idea, recruiting people, raising money, marketing, advertising, negotiating…). Then this knowledge will be put into practice. You will work in groups of three or four and use the tools at your disposal (internet, PowerPoint).