Business Model and Value Proposition

Catalogue des cours de Institut Mines-Télécom Business School

Code

STR 4708

Niveau

Graduate (M1)

Domaine

Stratégie

Langue d'enseignement

Anglais

Crédits ECTS

3

Heures programmées / Charge de travail

37,5

Responsable(s)

  • EPINETTE Olivier
  • FERNANDEZ P.J.

Département

- Direction des Formations et de la Pédagogie

Equipe pédagogique

  • FERNANDEZ P.J.

Objectifs

Upon completion of this course students will be able to:
• Understand the concept of business model: definition, typology, variations of the model
• Learn and understand the tools of analysis of business models
• Learn and understand how to present a business models to a vast audience
• Understand the dynamic nature of business model
• Apply the tools and concepts to describe a business model
• Apply the tools and concept to evaluate a business model
• Understand the consequences of the use of a particular business model
• Understand the consequences and implications of a change in a business model
• Understand and explore the limits of the tools

Contenu

 

Prérequis

 

Mots-clés

 

Evaluation

Homework Assignments 60%
Group Project
◦ Progress Reports and peer evaluations 30%
◦ Showcase Presentation 5%
◦ Final Application, Report and Peer Evaluation 5%
Total 100%

Approches pédagogiques

Course (Problem-based learning) + case studies

Programme

Programme grande école

Fiche mise à jour : 19/04/2018 17:56:27