MUFE STR 3205
L3
Fall
Anglais/English
7,5
The creation of a new company requires the generation of ideas of new business opportunities, but in addition, it is essential to evaluate all the complexities associated with the introduction of a new idea in the market. That is why, through the process of developing the business plan for the creation of a company, students can evaluate and deal with the various problems that a real-life entrepreneur faces when trying take advantage of a market opportunity.
Identify market opportunities
-Analyse and assess the validity of a new business idea to determine its viability potential -Design and plan a business project
-Handle multiple sources of information easily.
Certificate in International Marketing
During the process, the techniques, and methods for generating newi deas, assessing their risk to identify viable opportunities, developing a frame work for the validation of ideas and their subsequent development for their implementation will be addressed.
Programme Bachelor