Code
MUYF STR 3601
Level
L3
Field
Stratégie
Language
Français/French
ECTS Credits
1
Class hours
14
Total student load
20
Program Manager(s)
Department
- Data analytics, Économie et Finances
- Service Bachelor
Educational team
Introduction to the module
L’objectif de ce cours est de permettre aux participants, au-travers de la gestion d'une entreprise via un Serious Game, de maitriser la cohérence des décisions stratégiques prises dans les différentes fonctions de l’entreprise (marketing, R&D, gestion de production, logistique, finance); d’analyser les modes de développement des marchés et la concurrence ainsi que l’évolution technologique. Pour cela les apprenants devront travailler, sous une contrainte de temps, en traitant un ensemble d’informations complexes pour décider collectivement. Au final, il sera demander de tirer un bilan des apprentissages aussi bien sur le plan personnel que sur le plan collectif.
Learning goals/Programme objectives
- LG4 Having access to different cross disciplinary management approaches and tools
Learning objectives/Intended learning outcomes
- 4.2 - Understand and employ cross-disciplinary concepts, knowledge, theories
- 4.3 - Apply cross-disciplinary management approaches and tools effectively and judiciously
- 4.4 - Evaluate the use of cross-disciplinary management approaches and tools
- 4.6 - Développer les enjeux du développement durable dans ses trois composantes (environnementale, sociale, économique)
Content : structure and schedule
Introduction au Business Game
Décision tour 1
Débriefing Tour 1
Formulation de la stratégie de l’entreprise*
Décision Tour 2
Débriefing Tour 2
Décision Tour 3
Débriefing Tour 3
Objectifs* (aide)
Décision Tour 4
Débriefing Tour 4
Décision Tour 5
Débriefing Tour 5
Décision Tour 6
Débriefing Tour 6
Décision Tour 7
Débriefing Tour 7
Décision Tour 8
Débriefing Tour 8
Objectifs* (évalué)
Synthèse finale*
• Documents à rendre
Sustainable Development Goals
Une présentation des enjeux RSE et DD auprès des apprenants est faite et lors de la Simulation (gestion de l'entreprise) ils ont le choix de faire investir ou pas leur entreprise sur différents paramètres des ODD (7, 8,12, 13)
Number of SDG's addressed among the 17
4
Learning delivery
Mixte
Pedagogical methods
Utilisation du Serious Game lors du face-à-face et en demandant également aux apprenants de prendre des décisions en dehors des créneaux de cours.
Evaluation and grading system and catch up exams
Evaluation and grading system and catch up exams :
- Ranking of companies (T8): 25%.
- Progress achieved (T8-T4): 25%
- Report 2 (analysis and detailed presentation of objectives for next rounds): 25%.
- Round table discussion: 25%.
The final grade is weighted for each learner by an involvement ratio composed of the average of his or her teammates' assessments of his or her involvement in the group's work.
Attendance at scheduled sessions is compulsory. Any absence or lateness that is not validated by the school will result in a 20% reduction in the learner's grade.
In the event of a make-up, each learner will be asked to complete a homework assignment based on the elements provided by the simulation for several companies (accounting, finance, HR, strategy and marketing).
Details of the exact weighting will be given at the beginning of the course.
Module Policies
Professor-Student Communication
● The professor will contact the students through their school email address (IMT-BS/TSP) and the Moodle portal. No communication via personal email addresses will take place. It is the student responsibility to regularly check their IMT-BS/TSP mailbox.
● Students can communicate with the professor by emailing him/her to his institutional address. If necessary, it is possible to meet the professor in his office during office-hours or by appointment.
Students with accommodation needs
If a student has a disability that will prevent from completing the described work or require any kind of accommodation, he may inform the program director (with supporting documents) as soon as possible. Also, students are encouraged to discuss it with the professor.
Class behavior
● Out of courtesy for the professor and classmates, all mobile phones, electronic games or other devices that generate sound should be turned off during class.
● Students should avoid disruptive and disrespectful behavior such as: arriving late, leaving early, careless behavior (e.g. sleeping, reading a non-course material, using vulgar language, over-speaking, eating, drinking, etc.). A warning may be given on the first infraction of these rules. Repeated violators will be penalized and may face expulsion from the class and/or other disciplinary proceedings.
● The tolerated delay is 5 minutes. Attendance will be declared on Moodle during these 5 minutes via a QR code provided by the teacher at each course start.
● Student should arrive on time for exams and other assessments. No one will be allowed to enter the classroom once the first person has finished the exam and left the room. There is absolutely no exception to this rule. No student can continue to take an exam once the time is up. No student may leave the room during an examination unless he / she has finished and handed over all the documents.
● In the case of remote learning, the student must keep his camera on unless instructed otherwise by the professor.
Honor code
IMT-BS is committed to a policy of honesty in the academic community. Conduct that compromises this policy may result in academic and / or disciplinary sanctions. Students must refrain from cheating, lying, plagiarizing and stealing. This includes completing your own original work and giving credit to any other person whose ideas and printed materials (including those from the Internet) are paraphrased or quoted directly. Any student who violates or helps another student violate academic behavior standards will be penalized according to IMT-BS rules.
Textbook Required and Suggested Readings
Les cinq choix fondamentaux. Management : Stratégie et Organisation, Vuibert 7 édition + Supports communiqués dans l'espace Moodle.
Keywords
Simulation de gestion, Stratégie d’entreprise, Commerce International, Nouvelles technologies et Finance.
Prerequisites
ACC 1201 Comptabilité - ACC 2201 - ACC 2205 - FIN 1201 MAN 1202 - HRM 2202 - ESG 2201