Public Speaking

Catalog of Institut Mines-Télécom Business School courses

Code

MUFE HUM 3404

Level

L3

Field

Sciences humaines

Language

Anglais/English

ECTS Credits

2

Class hours

18

Total student load

40

Program Manager(s)

Department

  • Langues et Sciences Humaines

Introduction to the module

This course develops students’ ability to construct, analyse, and deliver effective arguments in professional and academic contexts. Combining principles from classical rhetoric and modern argumentation theory, the course focuses on both the structure of persuasive reasoning and the skills required to communicate it orally with clarity and impact.

Students will learn to formulate coherent arguments using established frameworks such as Aristotelian rhetoric and the Toulmin model, while also developing advanced public speaking competencies including audience adaptation, vocal delivery, and non-verbal communication. Particular emphasis is placed on evidence-based reasoning, critical evaluation of arguments, and the ability to engage with counterarguments in a structured and persuasive manner.

Through practical exercises, case studies, and presentations, students will apply these skills to scenarios relevant to scientific and professional communication, including conference-style presentations, debates, and problem-based discussions. The course aims to prepare students to communicate complex ideas effectively, defend positions rigorously, and engage confidently in high-level academic and professional discourse.

Learning goals

  • 3. Communiquer stratégiquement dans des environnements globaux et multiculturels

Learning objectives

  • 3.1 - Identify, select and critically analyse various specialised and innovative resources, using ad hoc digital tools and in light of DDRSE issues, in order to inform decision-making on complex subjects.
  • 3.2 - Communicate effectively and appropriately for the purposes of training, knowledge transfer, skills development or innovation, in English and at least one other language, in a global and multicultural context.

Course Learning objectives

Identify the core components of Aristotelian rhetoric (ethos, pathos, logos) and the Toulmin model (claim, grounds, warrant, backing, rebuttal).
Summarize the differences between deductive and inductive reasoning in argumentation.
Construct a coherent argument using the Toulmin model for a given professional scenario.
Compare the strengths and weaknesses of two opposing arguments in a case study.
Differentiate between logical fallacies (e.g., ad hominem, straw man) and valid reasoning in sample debates.
Defend a position on a controversial topic by addressing counterarguments with evidence-based reasoning.
Design a 10-minute conference-style presentation that integrates rhetorical frameworks and persuasive techniques.

Content : structure and schedule

9 classes of 2 hours divided between theory and practical workshops

Sustainable Development Goals

SDG 4: Quality Education
The course contributes to the development of high-level transversal skills by equipping students with the tools to communicate complex ideas clearly and effectively. This mastery of public speaking and reasoning is essential for academic success and professional integration, ensuring students receive a high-quality, comprehensive education.

SDG 16: Peace, Justice and Strong Institutions
By training students in structured argumentation and the critical evaluation of discourse, the course promotes the ability to engage in constructive, peaceful, and evidence-based dialogue. These competencies are fundamental to transparent decision-making and active participation in democratic and professional institutions.

Number of SDG's addressed among the 17

2

Learning delivery

synchrone

Pedagogical methods

Classe inversé, QCM, débats

Evaluation and grading system and catch up exams

Grade out of 20. Oral catch-up exam

Module Policies

Edusign au debut( jusqu'a 10mins. après le début des cours)
Téléphones interdit. Bavardages interdits

Keywords

Public communications, oratory, rhetoric