Code
MUFE ENT 3402
Level
L3
Field
Entrepreneuriat
Language
Anglais/English
ECTS Credits
2
Class hours
18
Total student load
40
Program Manager(s)
Department
- Management, Marketing et Stratégie
Educational team
Introduction to the module
This immersive course empowers participants to master the entrepreneurial mindset by exploring the critical intersection of systematic innovation and regenerative business design. Guided by a highly experienced founder and entrepreneurship expert with over 20 years of international teaching experience across 12 countries, students will progress through an exploratory curriculum—ranging from identifying diverse sources of innovation and mastering the "ideative state" to applying design thinking and validating market-ready business models. The journey culminates in a collaborative "Challenge Project," where teams integrate these tools and methods to develop innovative, regenerative concepts while learning the vital role leadership and culture play in managing successful, innovative organizations.
Learning goals/Programme objectives
- 2. Produire et mobiliser des savoirs hautement spécialisés, issus d’une réflexion critique, et dans un champ d’expertise
Objectifs d'apprentissage
- 2 - Produce and mobilise highly specialised knowledge, derived from critical thinking, in a field of expertise
- 2.1 - Develop a critical awareness of highly specialised knowledge, some of which is at the forefront of knowledge, with a view to formulating innovative contributions to complex issues, in line with the strategic plan of organisations and with scientific
- 2.2 - Drive creativity by mobilising ideation techniques and promoting interdisciplinarity and collaborative work to provide innovative solutions to complex issues in multicultural and international contexts.
- 2.3 - Conduct a reflective and detached analysis that takes into account the challenges, issues and complexity of a request or situation in order to propose appropriate and/or innovative solutions in line with regulatory developments.
- 3 - Communicate strategically in global and multicultural environments
- 3.1 - Identify, select and critically analyse various specialised and innovative resources, using ad hoc digital tools and in light of DDRSE issues, in order to inform decision-making on complex subjects.
- 3.2 - Communicate effectively and appropriately for the purposes of training, knowledge transfer, skills development or innovation, in English and at least one other language, in a global and multicultural context.
- 4 - Lead projects for the societal, digital, energy and/or environmental transformation of organisations
- 4.3 - Analyse one's actions in professional situations, proactively self-assess to optimise one's practice in a performance-oriented manner, taking into account digital and societal developments and energy and environmental imperatives, in a process of qu
- 5 - Develop a strategic and innovative vision, drawing on the potential of digital intelligence and on a favourable ecosystem
- 5.2 - Lead or co-lead the development of an innovative, meaningful strategic vision, drawing on the potential of digital intelligence, within a set of identified constraints, to create the conditions for sustainable performance.
- 6 - Design and/or pilot innovative management solutions, ensuring sustainable value creation for all stakeholders
Rubrics
After successful completion of the course, participants are able to:
Describe how to think and act entrepreneurially
Describe innovation and its various types and measurement
Understand and describe elements of innovative organisations and how they are created
Be able to describe and apply how to ideate effectively
Describe the sources of innovation and their implications
Understand how leadership and culture affect innovation
Understand the do's and don’ts for an effective management of innovation
Explore different methods and tools applied in the process of innovation
Content : structure and schedule
The subjects are structural in an exploratory manner and integrate a 'capstone' project The course modules are:
The entrepreneurial mindset
Sources of innovation
The ideative state
Design thinking
Idea to opportunity
Challenge Project
Value proposition, markets and business models
Sustainable Development Goals
As part of the regenerative business focus for the course, student will have the option to address all SDGs and explore what it means to use the SDGs as a basis for building a business concept
Number of SDG's addressed among the 17
17
Learning delivery
synchrone
Pedagogical methods
Project-based learning, self-reflection, peer-learning
Evaluation and grading system and catch up exams
1 Nature Challenge - Working on a challenge in groups to shape up a potential concept 40%
2 Business case - Related to the Nature Challenge, you need to prepare a business case which summarises the potential of the solution you created 40%
3 Presentation - Related to the Nature Challenge, your group will present the solution to attract interest and highlight the potential of the concept you have created 20%
Textbook Required and Suggested Readings
de Jong, M., Marston, N., Roth, E. & van Biljon, P. (2013). The Eight Essentials of Innovation Performance, McKinsey and Co. Retrieved from: www.mckinsey.com/~/media/McKinsey/dotcom/client_service/Strategy/PDFs/The_Eight_Essentials_of_Innovation_Performance.ashx
Sarasvathy, S.D. (2001). What Makes Entrepreneurs Entrepreneurial (w. Notes by Vinod Khosla)
Keywords
Innovation, entrepreneurship, RegenerativeEconomies, SDGs