Projet stratégique

Catalog of Institut Mines-Télécom Business School courses

Code

MUYF PRO 3601

Level

L3

Field

Projet et gestion de projets

Language

Français/French

ECTS Credits

3

Class hours

34

Total student load

60

Program Manager(s)

Department

  • Management, Marketing et Stratégie

Educational team

Introduction to the module

This immersive course empowers participants to master the entrepreneurial mindset by exploring the critical intersection of systematic innovation and regenerative business design. Hosted by an experience entrepreneurs, students will progress through an exploratory curriculum—ranging from identifying diverse sources of innovation and mastering the "ideative state" to applying design thinking and validating market-ready business models. The journey culminates in a collaborative "Challenge Project," where teams integrate these tools and methods to develop innovative, regenerative concepts while learning the vital role leadership and culture play in managing successful, innovative organizations.

Learning objectives

  • 2 - Exploiter des savoirs et analyser des données, issus d’une réflexion critique, dans un champ d’expertise
  • 2.2 - Collecter, analyser et synthétiser des données, en garantissant l’intégrité, la traçabilité et la fiabilité du processus de production des données, afin de produire des informations exploitables pour la prise de décision.
  • 2.3 - Construire une argumentation pour convaincre de la pertinence de la décision à prendre en faisant preuve d'esprit critique.
  • 3 - Communiquer opérationnellement dans des environnements globaux et multiculturels
  • 3.2 - Communiquer de manière efficace et pertinente, dans un contexte global et multiculturel, afin de faciliter la coopération, la compréhension mutuelle et les relations interculturelles.
  • 4 - Affirmer sa place dans l'organisation pour agir en responsabilité, de manière éthique et inclusive en étant conscient des enjeux sociétaux et environnementaux
  • 4.2 - Travailler en coopération avec les membres de l’organisation, au service d'un projet, en mobilisant une communication ouverte, respectueuse et éthique, pour favoriser une dynamique collective inclusive et responsable, sensible aux enjeux sociétaux e
  • 4.3 - Analyser et évaluer sa pratique professionnelle, afin d’améliorer en continu ses actions, valoriser ses compétences, ajuster son projet professionnel et renforcer sa contribution au collectif, en adoptant une posture réflexive.
  • 5 - Cartographier et analyser son écosystème d'affaires afin d'identifer les axes de développement en phase avec la transformation sociétale, numérique, énergétique et/ou environnementale de l'organisation
  • 5.2 - Assurer une veille active et structurée sur les transformations sociétales, numériques, énergétiques et/ou environnementales pour anticiper les évolutions du contexte et comprendre leurs impacts potentiels sur l’activité et les orientations de l’org
  • 5.3 - Identifier les opportunités, menaces, tendances et risques émergents en mobilisant des méthodes d’analyse prospective permettant de projeter les futurs possibles du secteur et d’accompagner la prise de décision.
  • 6 - Mobiliser les techniques et outils de gestion ad hoc, en étant garant de la conformité des pratiques

Course Learning objectives

À l'issue de cette formation, les participants seront capables de :
Décrire comment penser et agir dans un esprit d'entreprise
Décrire l'innovation, ses différents types et ses méthodes d'évaluation
Décrire les caractéristiques des organisations innovantes et comment celles-ci se créent
Décrire et mettre en pratique les méthodes permettant de générer efficacement des idées
Décrire les sources de l'innovation et leurs implications
Comprendre comment le leadership et la culture influencent l’innovation
Comprendre les bonnes et les mauvaises pratiques pour une gestion efficace de l’innovation Identifier les facteurs clés de réussite et les erreurs à éviter dans la gestion de l’innovation.
Explorer les différentes méthodes et outils utilisés dans le processus d’innovation

Content : structure and schedule

The subjects are structural in an exploratory manner and integrate a 'capstone' project The course modules are:
• The entrepreneurial mindset
• Sources of innovation
• The ideative state
• Design thinking
• Idea to opportunity
• Challenge Project
• Value proposition, markets and business models

Sustainable Development Goals

The course will make possible to students the ability to address one of more of the 17 SDGs.

Number of SDG's addressed among the 17

Au choix sur les 17/17.

Learning delivery

synchrone

Pedagogical methods

Project-based learning, self-reflection, peer-learning, master classes, workshops

Evaluation and grading system and catch up exams

Assessment is based on the student’s attitude and commitment to the module, the learning process, and the project development:
Final grade = participation / activities + assignment(s) + final presentation
60% of the grading will be made on an individual basis, specifically the participation and assignments, whilst the group work will account for 40% of the final grade.
In the event of a failing grade, a make-up assignment is organized; it consists of an assignment analysing their entrepreneurial project and accounts for 100% of the final grade.

Module Policies

Professor-Student Communication
● The professor will contact the students through their school email address (IMT-BS/TSP) and the Moodle portal. No communication via personal email addresses will take place. It is the student responsibility to regularly check their IMT-BS/TSP mailbox.
● Students can communicate with the professor by emailing him/her to his institutional address. If necessary, it is possible to meet the professor in his office during office-hours or by appointment.

Students with accommodation needs
If a student has a disability that will prevent from completing the described work or require any kind of accommodation, he may inform the program director (with supporting documents) as soon as possible. Also, students are encouraged to discuss it with the professor.

Class behavior
● Out of courtesy for the professor and classmates, all mobile phones, electronic games or other devices that generate sound should be turned off during class.
● Students should avoid disruptive and disrespectful behavior such as: arriving late, leaving early, careless behavior (e.g. sleeping, reading a non-course material, using vulgar language, over-speaking, eating, drinking, etc.). A warning may be given on the first infraction of these rules. Repeated violators will be penalized and may face expulsion from the class and/or other disciplinary proceedings.
● The tolerated delay is 5 minutes. Attendance will be declared on Moodle during these 5 minutes via a QR code provided by the teacher at each course start.
● Student should arrive on time for exams and other assessments. No one will be allowed to enter the classroom once the first person has finished the exam and left the room. There is absolutely no exception to this rule. No student can continue to take an exam once the time is up. No student may leave the room during an examination unless he / she has finished and handed over all the documents.
● In the case of remote learning, the student must keep his camera on unless instructed otherwise by the professor.

Honor code
IMT-BS is committed to a policy of honesty in the academic community. Conduct that compromises this policy may result in academic and / or disciplinary sanctions. Students must refrain from cheating, lying, plagiarizing and stealing. This includes completing your own original work and giving credit to any other person whose ideas and printed materials (including those from the Internet) are paraphrased or quoted directly. Any student who violates or helps another student violate academic behavior standards will be penalized according to IMT-BS rules.

Textbook Required and Suggested Readings

de Jong, M., Marston, N., Roth, E. & van Biljon, P. (2013). The Eight Essentials of Innovation Performance, McKinsey and Co. Retrieved from: www.mckinsey.com/~/media/McKinsey/dotcom/client_service/Strategy/PDFs/The_Eight_Essentials_of_Innovation_Performance.ashx

Sarasvathy, S.D. (2001). What Makes Entrepreneurs Entrepreneurial (w. Notes by Vinod Khosla)

Keywords

Innovation, entrepreneurship, RegenerativeEconomies, SDGs