Code
CUFE ENG 3244
Niveau
L3
Discipline
Anglais
Langue
Anglais/English
Crédits ECTS
3
Heures programmées
36
Charge totale étudiant
60
Coordonnateur(s)
Département
- Langues et Sciences Humaines
Equipe pédagogique
Introduction au module
"Learning Goals
This course introduces students to the basic language and concepts of business English and encourages them to apply this knowledge to the creation of an imaginary start-up. Each class will begin with some specific language work (listening, vocabulary, role-plays), based on the different steps of the creation of a start-up (finding the idea, recruiting, money, marketing, advertising, negotiating…). Then this knowledge will be put into practice. The students will work in groups of four and use the tools at their disposal (internet, PowerPoint).
Learning objectives
The objective of this course is for students to master the fundamental language of business English as well as understand the necessary mindset of the business world, and to apply this knowledge to the creation in groups of an imaginary start-up. Students should be able to:
• Use their negotiating skills while finding ways of financing their project
• Write a job advert to recruit a team member
• Carry out some market research
• Analyse the competition
• Think up an advertising campaign
• Work in teams to handle any potential difficulty which may occur while setting up the project
• Interact effectively in an online “classroom” and webinar setting
• Assess the finances of the project
• Sell their start-up
Students should be able to:
• Exercise judgement and flexibility in expressing complex ideas
• Conceive, plan and deliver academic presentations
• Interact effectively in a classroom and seminar setting
• Use techniques to engage in reasoned debate
• Facilitate discussions and show understanding in interpersonal contexts
• Deploy a range of reading techniques to quickly digest large quantities of reading material
• Use a range of appropriate strategies to maintain communication while listening
• Recognise and reuse key vocabulary and language patterns appropriate to an academic context
• Recognise cultural differences with the target culture
• Produce a CV for an international academic application
"
Système de notation et modalités de rattrapage
All Grading will be on a scale of 0 to 20, unless otherwise stated.
The CF makes up 1/3 of the final grade for the module (UV/UE).
The CC makes up 2/3 of the final grade for the module (UV/UE). This CC grade is made up of equal parts ‘PP’ grade (Presence & Participation), and ‘CC*’ Grade (3 Selected Classroom assignments, as detailed by the teacher: 2 Written Production assignments, and 1 Presentation).
Presence Grade: Students will receive credit for attending class regularly, up to a maximum of 1/6 of their total grade. Unjustified absences will thus have a direct impact on student’s overall grade.
Participation Grade: Students will be assessed on their participation in class, according to the criteria in ‘classroom expectations’
In case of absence, it is the responsibility of the student to make up for any missed work in order to avoid such absences negatively impacting final grades.
Validating the tandem program will add 2 bonus points to a student’s CC grade of the corresponding language course.
CEFR Grade (A1-C2)
Students will be continuously assessed as to their language level relative to CEFR criteria.
There is NO DIRECT RELATION between a student’s CC*/CF/PP and their CEFR level.
Une absence au non justifiée au CF1 par le service de scolarité centrale entraîne la note 0/20.
En cas d’échec (note finale inférieure à 10) au CF1, un Contrôle Final 2 (CF2) est organisé.
A LSH, la note de CF2 ne remplace QUE la note du CF1 et, lorsque votre absence au CF1 n'est pas justifiée par la scolarité centrale de votre école, alors votre note d'UV/UE finale (CC+CF2) est plafonnée à 13/20 maximum.
Pour plus d'informations, voir sur le blog LSH : https://lsh.imt-bs.blog/