Code
MGSE MKT 4402
Niveau
M1
Discipline
Marketing, commercial
Langue
Anglais/English
Crédits ECTS
3
Heures programmées
20
Coordonnateur(s)
Département
- Management, Marketing et Stratégie
Equipe pédagogique
Introduction au module
Logistics are an important part of international businesses, managing the movement and storage of goods in the company, spanning from sourcing raw materials to delivering finished products to customers. This course introduces students to the core concepts of logistics, focusing on the key decisions that organisations must make and the critical issues they need to consider.
Bloc de compétences
- 6. Concevoir et/ou piloter des solutions de gestion innovantes en veillant à garantir une création de valeur soutenable pour toutes les parties prenantes
Compétences du bloc
- 6 - Concevoir et/ou piloter des solutions de gestion innovantes en veillant à garantir une création de valeur soutenable pour toutes les parties prenantes
- 6.1 - Concevoir, développer et appliquer des politiques et pratiques propices au dynamisme de l'organisation, pour résoudre des problématiques repérées, en intégrant les spécificités du contexte métier.
- 6.2 - Optimiser l'usage d'outils adaptés aux différents domaines de gestion, et définir et interpréter les KPI pertinents, afin de mesurer et garantir une création de valeur durable et soutenable pour toutes les parties prenantes.
- 6.3 - Produire et analyser les principaux documents de synthèse, dans le but de s'assurer d'une gestion optimale, durable, en veillant à son alignement sur la vision, mission et les valeurs de l'organisation.
- 6.4 - Auditer les risques associés en mobilisant les outils d'analyse stratégique et de prise de décision, en identifiant et évaluant les faiblesses / risques associés aux outils employés, afin de recommander des solutions de gestion pérennes.
Objectifs d'apprentissage du cours
By the end of this course, the students will acquire the key concepts of demand planning, inventory management, warehouse management, transportation planning, circular supply chains, and Industry 4.0. They will be able to deduce the main problems in case studies and illustrative examples, analyse data to solve the problem, and justify how their results translate to managerial logistics decisions in businesses.
Contenu : structure du module et agenda
The 20 hours of the course are roughly scheduled in the following order:
Introduction – 1 hour
Demand Planning – 4 hours
Inventory Management – 4 hours
First Written Exam – 1 hour
Case Study – 2 hours
Warehouse Management – 1 hour
Transportation Planning – 2 hours
Second Written Exam – 1 hour
Case Presentations – 2 hours
Circular Supply Chains – 1 hour
Industry 4.0 – 1 hour
Contribution à l'atteinte des ODD (Objets du Développement Durable)
This course addresses Goal 9 (Industry, Innovation, and Infrastructure) of the UN Sustainable Development Goals. Specifically focusing on the developments in technical capabilities of the industrial sector, in this case logistics enterprises.
Nombre d'ODD abordés parmi les 17
1
Apprentissage
synchrone
Méthode pédagogique
This course is delivered through synchronous lectures combining case studies and numerical exercises. Students are assessed individually through written exams as well as collaboratively through a group case report and presentation. Active participation is encouraged, with students posing questions to the instructor and responding to questions posed in class.
Système de notation et modalités de rattrapage
The students are evaluated with the following rubrics:
Class Participation – 10%
2 In-Class Written Exams – 30%
1 Individual Homework – 10%
1 Group Case Study – 20%
1 Final Written Exam – 30%
For class participation, students are expected to actively ask questions to the teacher and answer questions in class. They are encouraged to discuss ideas with each other. The first and second written exam will consist of questions related to materials taught in class. It will include questions where students may have to analyse data, explain concepts, and argue how they would use the results to make management decisions. A case study will be assigned to be solved in groups. Students will have to submit a written report for the case study as well as present their findings and insights in front of the teacher and other students. The teachers will ask the students follow-up oral questions based on their report and presentation. The final exam will be a written exam as well. If a student does not achieve a score of at least 10 out of 20 on this evaluation, a remedial exam will be administered. This exam will be a written exam and will count for 100% of the final grade.
Règlement du module
Professor-Student Communication:
The professor will contact students only through their school email address and the Moodle portal; no communication will take place via personal email addresses. Students are responsible for checking their IMT-BS/TSP mailbox regularly. To reach the professor, students should email their institutional address. Meetings can also be arranged by appointment.
Accommodating Student Needs:
Students with a disability that may prevent them from completing coursework, or who require any accommodation, should inform the program director as soon as possible (with supporting documentation). Students are also encouraged to discuss their situation directly with the professor as well.
Class Behaviour:
Out of respect for the professor and fellow students, all phones, electronic games, and other sound-generating devices must be switched off during class. Students should avoid disruptive or disrespectful behaviour, including but not limited to arriving late, leaving early, sleeping, reading non-course material, using inappropriate language, talking over others, or eating and drinking in class. A warning will be issued for a first offence; repeated violations may result in penalties, expulsion from class, and/or further disciplinary action. A grace period of 5 minutes is allowed for tardiness. Attendance is recorded on Edusign during this window via a QR code provided at the start of class. Students must arrive on time for exams and other assessments. Once the first student has finished and left the exam room, no one else may enter; there is no exception to this rule. No student may continue working once time is up, and no student may leave the room during an examination unless they have finished and submitted all materials.
Honor Code:
IMT-BS upholds a strict policy of academic honesty. Any conduct that compromises this policy may result in academic and/or disciplinary sanctions. Students must not cheat, lie, plagiarise, or misrepresent others' work as their own. This means submitting original work and properly crediting any ideas or material that are not one's own, including materials paraphrased, quoted, or taken from the internet. This also means disclosing any use of AI in an assignment, including details on how it was used. Any student who violates, or assists another student in violating, these academic standards will be penalised according to IMT-BS policy.
Références obligatoires et lectures suggérées
Simchi-Levi, D., Kaminsky, P., and Simchi-Levi, E. "Designing and Managing the Supply Chain: Concepts, Strategies, and Case Studies", McGraw-Hill.
Silver, E. A., Pyke, D., and Thomas, D. J., "Inventory and Production Management in Supply Chains", John Wiley & Sons.
Ballou, R. H., "Business Logistics / Supply Chain Management", Pearson Prentice Hall.
Hyndman, R. J. and Athanasopoulos, G., "Forecasting: Principles and Practice", OTexts.
Mots-clés
Logistics, Demand, Inventory, Warehouse, Transportation
Prérequis
basics of probability and statistics