MGYF STR 5921
On successful completion of this course students will be able to:
• Explain the basic concepts, principles and practices associated with innovation, project management, strategy formulation and implementation.
• Understand the strategic decisions that organisations make including in the field of innovation and have an ability to perform strategic analysis.
• Integrate and apply knowledge gained in modules to the analysis and formulation of strategy, including innovation strategy from holistic and multi-functional perspectives.
• Analyze and evaluate critically real life company situations and develop creative solutions, using a strategic management perspective.
• Conduct and present (oral) a credible business analysis.
• Manage or coach projects (initiating, planning, executing, controlling, and closing the work of a team) to achieve specific goals and meet specific success criteria at the specified time.
Strategic Management course completion, and in particular, a prior knowledge of the Porterian framework and associated tools (diagnostic, 5 forces, Value Chain).
Case Study Preparation, Group project and presentation, Final exam, Readings analysis
Both formative assessment with a hope to increase the learning and well as summative assessments to evaluate the learning against the pre-set goals would be used by this seminar. The above assessments are intended to be used. The instructor reserves the right to modify the assessment mode after prior notice during the class with a view to enhance learning as he/she deems appropriate.
Seminar / lecture(s) Yes
Case study(ies) Yes
Practical work Yes
Online learning component Yes
Project with external client / partner Yes (under construction)
Guest lecture (s) Yes
Excursion / site visit No
Learning journey No
Strategy games / competitions No
Programme grande école